Hustlers

• Client: Netflix

• Key Art

Working as the Design Lead in the Stream team at Unfold Agency, I’ve had the opportunity to create personalized alternative Key Art for Netflix films and tv shows that cater to a wide variety of audiences.

For this Netflix Originals title “Husters” (Licensing only applies in Turkey), I’ve created these key art from conception to execution. Hustlers is a film that follows a crew of savvy former strip club employees who band together to turn the tables on their Wall Street clients. The film’s main storyline focuses the friendship between Ramona (Jennifer Lopez) and Destiny (Constance Wu) so I created images that focuses on their friendship and lifestyle. One of my alternate key art got picked up to show on Netflix as the main display art and is adapted into multiple assets across the platform.